Affiliate Program Terms & Conditions

Affiliate Terms

Affiliate Registration

We review and moderate all affiliate registrations, and we appreciate your accurate and honest information. Please note that the review process may take a few days – we know you are eager to join our team of affiliates, and we appreciate your patience! At this time, affiliates are invite-only.

If you’re approved, awesome! You’ll be given a unique referral ID that you can use to promote Puppy Pride via referral links. Check out your private Affiliate Area for visits and referrals information, creatives, graphs and more!

Commissions and payouts

You can earn a commission when a customer purchases a items from the store using your referral link.

We pay out affiliate commissions in GBP via PayPal upon request if you have enough in your account. Payments are all withheld for a week from purchase to account for any cancellation of orders.. The minimum payout balance is £50.00, and there’s no maximum payout balance!

We do not allow referrals to be generated on your own purchases.

Here are the details of our program in summary:

  • You’ll receive commission for every new sale you refer. We reserve the right to change this percentage without notice, please check your account for details.
  • Minimum payout balance of £50.00, and no maximum payout (we pay in GBP).
  • Referrals are paid out via PayPal.
  • Referrals cannot be generated on your own purchases (this includes using a different email address).
  • Some 3rd party items may be exempt from discounts & comissions.

Referral cookie lifetime

When a potential customer clicks on your referral link, a cookie is stored in their browser to track your referral. The cookie is then stored for 30 days to give your referred customers time to decide what they want to buy.

A referral won’t be awarded if:

  1. The customer uses a different browser to purchase than the one they originally used to visit our site (because the cookie does not exist in that browser)
  2. The customer purchases after 30 days (because the cookie will expire).
  3. The customer clicks another refferal link in that time.

For us to store a cookie, we must be able to tell where the user came from (referrer). If you’re using any link-cloaking functions, or sending users to our website through non-conventional means (the plain affiliate link provided to you in your account), the cookie may not be stored and therefore a referral will not be made. Please use the plain link with your affiliate ID as it is provided to you.

Refunded purchases

Referrals older than 30 days and in good standing (i.e. the purchase has not been refunded) will be included with each commission payout. If a purchase is refunded, a commission won’t be paid out for that referral.

We reserve the right to reject affiliate commissions for any reason. Commission rejections may occur for the following reasons:

  1. The sale that the referral was based on was refunded
  2. The method by which the referral was generated was in violation of our promotional policies (see below) or violated the spirit of the Affiliate Agreement.

Affiliate news and updates

By becoming an affiliate you agree to receive emails from Puppy Pride CIC. These emails will be sent to affiliates only, on an ad-hoc basis, and may include important information regarding the affiliate program. These emails will also provide you with relevant news and updates to help you effectively promote the Puppy Pride store. As an affiliate you may be privy to embargoed or time-sensitive information in these emails (this information may only be promoted after an embargo is lifted). And we won’t spam you, ever – promise!

Affiliate application rejection

We reserve the right to reject affiliate applications for any reason. We also reserve the right to choose whether we provide an explanation or reasoning for affiliate application rejection. Affiliate applications for websites that sell, advertise or engage in hate speech, phishing scams, spamming, illegal business practices, or that include any material infringing on National or International Copyright will be rejected.

Questions regarding your application

When you apply to become an affiliate we may email you at the email address you have supplied with some questions regarding your application. This may be because:

  • We didn’t understand something in your application, or,
  • We’d like to learn a bit more about how you will promote the Puppy Pride store and need a little more detail.

If we reach out to you and we haven’t heard back within 7 days, your application may be rejected. If your initial application is rejected, you are welcome to reapply to become an affiliate and provide us with more detail for reconsideration.

Dormant affiliate accounts

Please don’t leave us! We encourage all of our affiliates to actively promote Puppy Pride to keep earning referrals. If we can help you come up with ideas on how to promote Puppy Pride better erate, please let us know – we’re here for you! An affiliate account is considered dormant if no visits have been generated after a 6-month period. A dormant affiliate account will be temporarily deactivated if no visits have been generated after 6 months.

GenerateBlocks Affiliate Program Policies

Allowed promotional methods

How you promote Puppy Pride is reflected in the commission you earn! We encourage the use of promotional methods that add value to Puppy Pride and bring us legitimate, loyal customers. We love it when our team of affiliates blog and make social posts mentioning us.

Here are a few examples of awesome promotional methods to earn more commission:

  • Tell clients, customers or friends about Puppy Pride, and give them your affiliate referral link
  • Write a review or a blog post about Puppy Pride and link to our site with your referral link
  • Reach out to a broad audience with your social network accounts. Tweet about us on Twitter, or post on BlueSky, with your affiliate referral link, post about us on Facebook with your affiliate link. Spam-free promotion is a great way to get more referrals!
  • Provide value to others by answering related questions on other sites with helpful responses, and using your referral link in your replies.
  • Show off your own Puppy Pride items that you've gotten from the store, and using your affiliate link to direct people to the store to get their own!

Prohibited promotional methods

Puppy Pride is a registered CIC, and we're here to help support the global pup play community.  We're hopefuly that our affiliates will share the same goal. In order to do keep the Puppy Pride brand safe, and promote  a friendly and welcoming community some methods of promotion are banned. This list is here to protect both us, yourselves, and our customers.

This list of prohibited items is not exhaustive.

  • Puppy Pride may not be promoted on coupon sites.  We don't have, nor want, public discount codes on these sites as they have caused massive issues for us in the past.
  • Any type of spam is prohibited
    Links, ads, emails, comments… any type of spam. Please respect the posting rules of any 3rd-party websites you use to promote Puppy Pride. 
  • Any illegal activity or activity deemed offensive by us is prohibited, this includes posting the link near any transphobic content!
    This may result in referrals being rejected and/or your affiliate account being deactivated.
  • Please don’t pretend to be professionally associated with Puppy Pride. Affiliates aren’t employees of Puppy Pride, and have no employee rights.
  • Pretending to actually be part of Puppy Pride is 100% prohibited
    Cloning our site, copying our site, using our copyrighted site assets, and pretending that a site created by you is an official Puppy Pride site is unethical and prohibited (this includes using services that automatically clone websites, or place them into iframes).
  • Again, false promotion to customers that you are endorsed or operated by Puppy Pride is prohibited.
  • At this time we do not allow affiliates to use Google Adsense/Adwords with their affiliate link.

If you’re unsure or concerned that some activity you’re about to proceed with may be considered prohibited, please ask us.

Consequences of prohibited promotional methods

If your promotional methods step outside of these terms, your referrals may be rejected and we may disable your affiliate account. We reserve the right to do this and may or may not notify you in the instance that this occurs. Please use allowed promotional methods, and help us to help you succeed as an affiliate!

Inappropriate websites

The following types of sites are not permitted to become an affiliate: sites that promote violence, hatred or bigotry, sites that promote or engage in illegal activity, including (but not limited to), anything deemed illegal under UK law. Affiliate applications for inappropriate websites will be rejected, and we reserve the right to choose whether or not to provide a rejection reason.

The important stuff

By accepting these terms and conditions you are providing your nonlegal agreement to abide by them. By registering and being approved as an affiliate in our affiliate program you agree that your commissions are subject to approval before they are accepted and subsequently paid.

The affiliate relationship does not represent a professional or formal agreement, and as an affiliate you are not an employee of Puppy Pride CIC. You agree that this is not a legally binding relationship and as a result may not take legal action against Puppy Pride CIC. These affiliate terms and conditions are subject to change without notice.